The Study of Cross-cultural Business Communication in the Context of Global Economic Change
School of Humanities and Social Sciences, North University of China, Taiyuan 030051, China
| Abstract: | In the context of global economic change, we are forced to rethink our economic role in human culture around the world. Our understanding of the relationship between economics and cultures, and the fact that cultural tensions are caused by economic transformations, is key to our understanding of intercultural communication in the business environment. With the deepening of China's "Belt and Road" initiative and the deepening of globalization, the frequency of cross-cultural business communication is increasing. At the same time, cultural clashes and cultural identity crises also arise, which are directly related to the success or failure of business cooperation. Based on the cultural identity of cross-cultural business actors, this paper strives to establish a new research framework for cross-cultural business communication, so as to further enrich and develop the theory of cross-cultural business communication. The study of cross-cultural business communication from the perspective of cultural identity is a new perspective with a broad research space. This is of great practical significance for enriching the theoretical construction of cross-cultural business communication and guiding the practice of cross-cultural business communication. The correct selection and construction of cultural identity in cross-cultural business communication can effectively avoid problems and conflicts in the process of business communication and improve the success rate of cross-cultural business communication. |
| Keywords: | Economy; Culture; Cross-cultural Business Communication |
| DOI: | 10.57237/j.jsts.2024.02.002 |
View:
Downloads:
Received: 30 June 2024
Accepted: 16 August 2024
Published Online: 29 August 2024
References
| [1] | 曹艳春. 一带一路”建设中的跨文化管理 [J]. 企业管理, 2021(06): 74-75. |
| [2] | 陈子扬. 简议商务谈判中跨文化冲突管理策略[J].课程教育研究, 2019(46): 244-245. |
| [3] | 常绪仙.李景卫.跨文化团队管理面临的主要问题及应对策略[J].现代商贸业, 2020(11): 62-63. |
| [4] | 戴圣鹏. 论文化冲突产生的原因及其化解途径 [J]. 广东社会科学, 2020(04): 82-87. |
| [5] | 王雪. 海外企业跨文化冲突管理 [J]. 全国流通经济, 2022(22): 9-11. |
| [6] | 薛颖. 基于国际企业人力资源管理的跨文化冲突与管理策略研究 [J]. 中国多媒体与网络教学学报 (中旬刊), 2020(07): 234-236. |
| [7] | 张健楠. 跨国公司的跨文化管理文献综述 [J]. 全国流通经济, 2019(33): 44-45. |
| [8] | 张可军. 跨文化比较研究及其对跨文化团队的管理启示 [J]. 企业活力, 2021(08): 56-60. |
| [9] | 陈婧文. 基于霍夫斯泰德文化维度理论的跨文化商务沟通研究 [J]. 商业现代化, 2021(16): 106-108. |
| [10] | 李思仪. 跨文化商务沟通能力培养研究 [J]. 中国ESP研究, 2020(04): 82-88. |
| [11] | 司乐园. 5G时代跨文化商务沟通人才培养思考——以跨境电商为例 [J]. 河北企业, 2020(08): 115-116. |
| [12] | 孟妮. “一带一路”背景下探析我国企业跨文化商务沟通 [J]. 中国商论, 2020(11): 65-66. |
| [13] | 叶新. 一带一路背景下跨文化商务沟通能力培养 [J]. 才智, 2019(33): 47. |
| [14] | 韩思淼. 跨文化商务沟通中企业形象建构面临的困境及其对策 [J]. 戏剧之家, 2023(05): 56-58. |
| [15] | 周芊羽. 跨国公司管理中的文化整合与跨文化商务沟通研究 [J]. 现代商业, 2019(01): 29-31. |
| [16] | 焦晶. 跨文化商务沟通能力模型构建及测评研究 [D]. 对外经济贸易大学, 2021-06. |
Join the Editorial Board
We invite active, qualified and high profile scientists and researchers to join as Editorial Board Members.
Join UsBecome a Reviewer
Scholars with a strong interest in reviewing are invited to join the reviewer panel to ensure the quality of the research to be published.
Join Us